Allot of people seemed to of missed this:

[Airikay]

Right, cause it takes so much effort to craft food and list it to the market board. I mean geez, spiritbonding gear and selling the materia is about downright impossible - you mayaswell try to clear T9 in your starting gear instead.

HQ 2 star food sells for like 3k Gil. That's 8k food for a medium? Considering an HQ rotation takes about 40 seconds that's about 89 hours of crafting.