They need to find a way to make this game not like every other MMO out there.
You want people to progress in player skill and not just gear but then again
one reason a lot of people get fed up with MMOs is because of the mundane gear grind.
Weekly caps keep people interested sure.
But I 100% agree there needs to be more than one way to progress not just gear.

"How do I become a great Adventurer like you Aaron Tee?"
"Buy gear from Rowena"