Guys, what you are all failing to notice is that you can use proxys and VPNs to lower your ping, therefore part of the problem is the route your ISP chooses to get across the pond. If it was entirely because of the physical location of the servers proxys and VPNs would have very little effect, not the omg dis is much better effect we see.

And Yes I do live in the UK and I do play on a NA server, do I complain, nope.