Originally Posted by
LineageRazor
You can dig up whatever definition of expansion you like. The fact remains that if an easily tapped customer base isn't being reached, then the expansion isn't reaching its potential. If there are players who are JUSTIFIABLY not buying the expansion on release because it offers them nothing, who then play the game a while and decide it'snot for them, then they never buy the expansion at all. If the expansion DOES offer them something, though, then they may buy the set regardless of whether they stick with the game or not. Right now, SE has offered nothing I can see to entice players who don't ALREADY PLAY the game to buy the expansion.
For new players they are offering a base game plus expansion combo pack for a much greater price than the cost of just the base game - but no new player with an ounce of sense would buy such a thing when they can get just the vanilla game for cheap, try it out, and buy the expansion later if they enjoy it. On the other hand, if the expansion were to offer things that are NOT locked behind base game progress, the temptation to buy the expansion along with the base game will be much greater.
I will admit that I'm not an advertising executive, but is the math really that difficult to understand? Expansion offers nothing to newbies = less newbies buy the product. Less newbies buy the product = less money. Less money = less money to spend making the game awesome for current players.