Less is more. Why spoil everything the patch has to offer in the trailer? Get people interested and have them discover the content for themselves rather than showing them everything in a trailer like your average American Hollywood movie trailer.
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Focusing more on the MSQ makes sense because that's a key selling point of this game. Besides, you don't need the trailer to showcase everything because SE uses other avenues (Lodestone, Patch Website) to display additional information on. Players relying on a single trailer as a main source of information in this day and age is silly.
*edit*
Exactly. Someone gets it.
While I wasn't a huge fan of these shorter trailers when they introduced them in 4.1, I will say that they have improved with each patch. So much so that I actually preferred 4.3 over quite a lot of older trailers. So I think they should keep this style up for the time being.
Because not everyone is currently playing the game, having it segmented can lure people back in by showing them content they might be interested in, the current format is such a jumbled mess that someone who missed a patch or two would have no idea of what he's looking at, and the trailer makes sure of that by changing scenes every few seconds
I'm fine with the trailers as they are. A lot of the time in the HW patches there were parts of the trailers dedicated to glamour items and stuff and it kinda takes away from the tone they are going for.
Four mins is fine. Get to the point and give me the important stuff, cut out the fat, give me a tease, that's all I need.
I prefer it this way honestly. I hate going through new content with a checklist in my mind going "Ah, yup, saw that, saw that, and that."
It's sort of like movie trailers that spoil all the funny or important parts of the film before it's even out in theaters. A little sample like this is perfect.
While I think the 4.3 trailer is probably the best so far in Stormblood, I do miss the old trailers that would highlight new gear, glamour, and hairstyles.
Some of us look forward to more than just the "main attractions."
Isn't this why they have a dedicated site for every major patch? If someone's been gone from the game for a long time and they want to catch up with what's current or coming soon in a new patch, they probably shouldn't be trying to glean all of that information from a trailer alone even if we still had the old, longer ones.
I feel like I could follow the trailer well enough to tell what was being shown where, knowing what I know about the content already in place and having followed the different quest scenarios, but I have to say that it did feel like it went every direction at once with voice-overs from the msq dominating it, so I can see how some would get confused when certain characters and events don’t show up in certain places.