Well yeah. Even Indie developers advertise there. Remember Behemoth advertising Castle Crashers console version? That's kind of the purpose of conventions, to showcase demos and whatnot.
Printable View
The thing is SE really needs to wow people with the changes to the game and any new content as well as by volume of new content. They will have a lot of people in the media pushing against them if they can't completely overwhelm them with the changes the game has undergone and the direction it is going. Not to mention the hundreds of thousands of customers they have lost.
Well 8-9 months after the release of the game if they can't show anything then they have bigger problems then i thought. Keep in mind a mmo is constantly in development, before and after the team was changed... development never stopped.. it just changed directions with Yoshi-p's team but that doesn't mean they scrapped everything else the other team had been working on like Ishgard, new areas, story quest content etc....
But have they done any work on them since the new direction? At the moment even if SE showed something FFXIV at E3 that had my friends asking me about the game again I would have to tell them nothing has changed. I'll let you know in a few months when they add it all in. That's no good for SE.
It is possible that we may be have a trailer or something like that, just to highlight the following scenario for example.
Talk a little game, even if not yet optimal, not to forget (for others) and keep an eye on it ...
If they show a trailer I would be happy ! No?
NOTHING has changed, people are not going to be WOW'd by faster UI, or a market ward window, or that SP is static, or that ! shows on peoples names. They will just laugh and it will make XIV look worse.
SE wont show XIV at e3, it will be used for most likely Western Games such as dues ex and hitman
QFT - The UI speed is still sub-par, market wards aren't an AH, static SP is simply the norm in any MMO, etc..
FFXIV needs drastic changes (not a few tweaks and a couple of quests) before SE can go to E3 and say, "Look, we fixed this shit, come give us another shot."
Like it was stated before, E3 is to advertise unreleased products. If they show FFXIV you really think they will show patch 1.17? You think they have nothing at all done in their studio?
If the industry was following your logic then we wouldn't see anything from anyone at E3 besides for games already released and then again what would be the point? E3 is to promote the future not to showcase what we already know.
I'd like them to have a presence at E3 to talk about the changes that are coming in the next few weeks and months, and it would be great to learn more about the PS3 release.
I think being able to show off some of the boss fights, and have a pre-cut trailer along with some of 1.18 running on PS3s would help to generate some interest.
I for one would like there to be a lot of news out of SE regarding their big projects, also more info on FFXIII - 2 :)