This definitely needs to happen. I know a lot of people, including myself, who are rethinking their names because either they found out more about the lore and rethought things once hitting end game, or they found out afterwards that there was some other meaning to the name, etc., that they want to distance themselves from.
^Truth. However, knowing the herpaderp nature of the backend that we've seen so far, I wouldn't be surprised if blisting really was keyed on player name. Lol.