It's so they don't have to admit wasting so many hours of work over a feature they will render obsolete with an auction house. And anyway, the market wards are only sparsely populated in other regions because of the low player population. People flock to Uldah because the population is too low to warrant people having their retainers in LL and Grid.
Even if they implemented an auction house, I am quite sure SE wouldn't make it global. Like FFXI, SE would likely keep the auction houses restricted to each city.

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