You make some solid points, and indeed the gym analogy isn't really a good one (if anyone has a better one, feel free to share), however unless explicitly told, you are given the impression that you can (to use your example) sit on the bike for 6 hours a day. You were never told otherwise, and are now in a contract paying for a service you were mislead to believe would cover what you were after, but simply does not. I am quite aware that crafting/gathering is a part of the game, and I am far less frazzled about the whole ordeal than some players, but (to my knowledge) it was never stated that you had to partake in gathering/crafting in order to maintain one section of the game. People are still in their free month, and arguably haven't been milked out of any money, but again, they also aren't tied to a contract.
You pretty much summed up my point perfectly; people will leave if the service isn't what they are after (want to spam dungeons, forced to do other parts they have no interest in). Again, this is arguably better for the community, but not so much for Square's bottom line.



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