If you go to best buy and say "Well i saw you guys had a one time ever half off TVs sale last year, but i just heard about it so you should do it again" it probably wouldn't work out in your favor. Everyone had the chance to play once 1.0 became a good game, people chose not to because of its state at launch. This is the price you pay for turning your noses up at 1.21+.

Consider this. Guildwars 2 gave bonus items to people who were account holders in the original game, did they ever make those bonus items available to everyone? no, because that would defeat the purpose of an exclusive bonus.