Quote Originally Posted by autumnrain26 View Post
The 30th is quoted from the no active service account page, Early Access players have until the 30th to register their game keys.
Yep and on the FFXIV Product Site it says * The pre-order bonus code will be valid until December 31, 2013.

Notice how your image says Early Access and not pre-order bonus. I believe Early Access is from 24-30th to accommodate for late deliveries, but there has been no confirmation.