Thanks for the link. Sadly it redirect me to a digital download games only store, so I can't see the product I can see it @NA Store, but again only send to the US as its normal. In the US Store it says:

"As part of the initial print run, purchasers will also receive a code that they can redeem to unlock an exclusive minion – Wind-Up Dalamud. Please note that you will receive the Wind-Up Dalamud minion once FINAL FANTASY XIV: A Realm Reborn has launched. The bonus code must be redeemed by December 31, 2014."