Being able to get exp IN EVENTS is something I would very much like to look forward to. skirmish/primal battles/dungeons that give decent exp would be a wonderful side product (it doesnt have to be stellar, but something)

I actually always pictured dungeons as being used for more than we ever got:
exp
chests
materials
gathering

are just a few things I think they could do with dungeons, and the chests thing is already done.

adding exp to events will basically reward people for playing instead of only doing rng for good drops for 1-2 people