Quote Originally Posted by Kyri View Post
Wow Wolfie, I totally forgot all about Rift. Havent heard that game since it's release ^^:
I kind of forgot about it too because I had zero interest in it, but after speaking to some friends that still play it and googling around for a bit, it turns out that they're doing fairly well. They released an expansion not too long ago.

The problem these days is that production costs for MMOs are way higher than they were 7+ years ago, but if you say you're going to charge $17/mo or $20/mo for your MMO, you're going to be the laughing stock of the MMO world. Nobody's gone above $15/mo since the Everquest days.

The way you fix that problem is either by campaigning for very high subscription numbers and sweetening the deal as much as possible for as many people as possible, by offering the dreaded cash-shop which will make your MMO a (profitable) laughing stock, or by scaling back on production and capping out at a lower subscriber base.