We don't need them anymore.

[Heroman3003]

Players that interact with PvP are the following:

• Type A - wouldn't mind trying out ranked, but only "tolerate it" for the sake of rewards (we still care about those)
• Type B - wouldn't mind trying out ranked, actually doesn't hate or "just tolerate" pvp, but would still like rewards
• Type C - would like to try out ranked for other reasons (skill divisions, similar matching of players, simply trying it out etc.)
• Type D - would like to play more ranked, regardless of rewards
• Type E - would like to play more ranked, but want their time to be worth their investment (hi, I'm one of them)
• Type F - will play ranked religiously at any cost (veteran pool usually)

I don't see "players who actively hate playing PvP but feel obliged to do so anyway because of timegated cosmetic rewards" in that list.