I know nuance is very difficult and all but...
Some people do actually still have vested areas of interest in some facets of the game (enough to justify a subscription), even if the general content is trash, and then some people have extrinsic reasons as to why they remain subbed, e.g., friends.
Like, I personally still love Eureka, and still have quite a lot of friends, and frankly if it weren't for my existing character progression I probably would have just recreated a free trial account, and letting this account slowly fade away.