So, I will probably admittedly stay subscribed regardless, mostly because of friends, rather than the actual content itself. This is reason enough for me, personally. So I know the below may ring hollow for some..

But as far as looking exclusively at the content... 7.2 will really be the last chance for me, where the last sliver of optimism goes away. It's just generally not healthy to keep with the line of thinking "Maybe next expansion will be better". I would just rather treat this as something to hang with friends, whether that's helping them with content, or just having laughs on a mutual game... Rather than an actual game where I come here exclusively for the content.

I used to play exclusively for the content, regardless of what friends I may have made, but these days I am almost playing exclusively because of friends. It's just a state of... Not a very good game, but an OK social simulator (if you manage to make friends).