Quote Originally Posted by Larirawiel View Post
I guess, SQEX will hear the wake up call when they start to lose money on this game.
Therein lies the problem. When SE starts losing money on FFXIV, that's.. pretty much it, in their current market position -- none of their other activities are bringing in enough money to offset the combined development costs and overhead of the rest of the company. If they don't see a problem until the main product that has been keeping their game dev company afloat turns into a net loss too, it is too late for them to launch any recovery plan that doesn't involve bankruptcy and selling the IP to someone else.