As a new player in 2010 I felt lost that there was no reason to go to camps other than for leve quests.

Levelling an alt in 2011 I felt lost as loads of npc's just had bubble ? over their heads.

I would be glad if on the rails meant quest hubs/quest lines per zone, with a good story, a good sense of progression, and all linking as mini story arcs

From the v2 concept maps from last year you can tell there are a lot of new landmarks near aethrytes. Make quest lines like "explore lake ruins quest 1-10", "explore empire base quest 1-10" rather than generic guildleves.

In LOTRO there is a sense of adventure as you churn through quest hubs from place to place.

In SWG there were quest lines making your way up ranks in the factions.

In 11 you had nation missions even that progressed from town -> beastmen lair -> beastmen stronghold -> etc i.e. working from one area to the next farther and farther away.

In 14 we have class quests and missions that send us from one end of the world to another back again then again to the end of the world oh and your guaranteed to have to go to some remote spot in coerthas for the lolz and then back again.