If people quit SE will notice how the active players drops, indicating that more and more people are finding FFXIV not up to par when it comes to choices of other games.
Where if people keep playing but another job it'll show that people still finds the game itself good enough to keep them playing.
And depending on actually how many people change a job or not the numbers might not shift enough for SE to take it as a sign of "something wrong with this job".
Where if people just stop playing it's a clear sign that "people are leaving" and might try find solutions to make the game "better" to keep people from leaving and bring more players.
This is my take at least.
And the phrase "vote with your wallet / hitting them in the wallet" probably comes from how SE is still a company and the main goal of a company is to earn money.
So money might speak louder in those situations.



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