To my knowledge there has never been an official date for the website. "Soon after E3" was what they said pre-E3 "very soon" was what they said post-E3. We'll get it eventually, players of FFXI are pretty used to SE saying they're going to release some new information then sitting on it for months or even years. Most people seem to think it won't appear until the big push in August. I think it's probably going to be sometime between now and then, leaning toward closer to then.