Imagine starting WoW blind in 2021:
step 1: start a new character on a boat that crashes and you fight ogres raising a zombie dragon. Why? where is this? what were you doing? who knows!
Step 2: now bad news kid, its war, you are going off to bfa where the planets blood is a powerful crystal, why? who knows you sure as hell dont know about the sword in silithus as you dont get the heart quest till level 40 if you even bother. Now cross these zones, maybe two max gearing up for a war.
Step 3: too bad you hit lvl.50 so forget that war, now you are going to this frozen castle you dont know to go into the afterlife which is in the sky, dont question it, to rescue people who outside jaina you have never met. Enjoy questing through these floating bowls re-meeting people you have never met and dont understand the significance of to stop sylvanas. Who? doesn’t matter if you are alliance you never met her.
Step 4: Those people you came to rescue? yeah that part was patched out they are fine NOW LET ME TELL YOU ABOUT SIGILS
That will be 15 bucks a month. Welcome to World of Warcraft in 2021. Don’t forget to preorder the sylvanas novel.
Its like its full on end of life cycle and blizzard knows at best its an endless adventure mode to keep sunk cost players churning new alts with a habit forming progress loop, always staring at that cash shop button and they know the game can only decline at this point and any hopes of a resurgence or significant new generations of players is long gone.