Yes, yes. This is the point I was trying to make. Those people that rushed to 50 in SWTOR skipped all that story because "It's all about endgame" these days.
Take a look at history, early FFXI and WoW had no endgame...for quite awhile, in fact. For over a year, FFXI's "endgame" was the Shadow Lord, a battle that yielded no drops. WoW had Blackrock Spire, which was considered endgame merely because it was the highest level instance. There was no Dynamis, no Icecrown. Yet they succeeded because the grind was more than just a grind back then. You were exploring the world, meeting other players, building a community.
That last bit has actually proven to be detrimental to XIV, because a lot of us have played XI, and most of us have stayed with our LS mates from Vana'diel. This has caused some fragmentation in the community, since many LSs had exclusive membership. We're slowly recovering from that, though.

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