Quote Originally Posted by Platinumstorm View Post
I would also caution against calling it a failure. If SW sold 3 million copies at $50 each.. then that's 150 million dollars. Anything on top of that is their profit. It might be best to phrase it as not living up to its Warcraft-level expectations.
I have to raise a counterpoint and caution against calling any MMO a success based on the initial sales figures. Many games these days have the tendency to build immense hype, gather millions of sales on launch and lose 75% of their players during the first few months. Financially these games might make up for their production costs, therefore being "successful" but games shouldn't be judged by their profit margin, and especially not by gamers. It should be in the nature of an MMORPG that the game persists for more than a year. If it can't keep it's players, it's a failure. No matter how much money they manage to scrape with their hype.