We anticipate that even with this update, third parties will continue

[Kio]

Just transfer the money to your friend and they will get it on the shop, what's wrong with your people overacting with this? SE its always right and they made the best game ever in the history of MMO'S

So, your solution is to create RMT where RMT didn't exist before? For a problem that was created by RMT. Also, this is not as easily said and done if your friend is from another region with different currency exchanges and bank fees involved.

I feel like there could be easier safeguards then just gutting the store exchange.
* use the existing system to check whether the chosen recipient already has the item prior to the transaction end
* rather than sending the item directly to a mailbox, require a handshake by making the recipient log into their mog station account to accept or reject the gift. Item isn't charged to the gifter's card until it is accepted. There can be a time frame for how long they have to accept it before the transaction is cancelled
* limit the amount of items which can be gifted in a day
* Don't run promotions unless they can be run in all regions simultaneously
* Increase the duration required for friendlist registration required