You understand that there are issues when the players' learning curve do not match contents availabe for years.
One of the major problems here is that the game doesnt teach anything and prohibits any player to inform another regard a specific matter.
We can aknowledge this by reading the ToS and its "guide lines" on how to interact with another player.
We cannot disturb another player's gameplay in any way.
We can't say "you are doing wrong" because we should let others to enjoy their experience in the best way they want.
And what if is that way ruining someone else's experience?
The problem with this is that a new player is not encouraged to say for example "sorry, I don't know what I should do, please explain to me". Instead they are encouraged to stay in their ignorance.
That also ruins other's gamplay but there is nothing written down within ToS.
A good ToS should guardening both sides, new ones and vetarans.
As the things are right now, veterans are punished to run DF contents and forced to be left in silence.
Here I wonder what I should do with my experience if I can't share it.
This policy leads where we are now, where people are incapable to clear normal content above ARR's one and it scares the avarege player who will never learn nothing more what they already think they know.
Transforming the game into one more "user friendly" could be a good path to walk, im not against that but building the game around the ideology that "you dont pay my sub leave me alone" brings only attritions also because the other side could say the same.
Also, if a new player wants to learn how to play XIV, they need to rely on external websites and tools and if they want to try hardcore contents they must have those information because that mode is build around them.
XIV lack of a proper build-in jobs' guide, and because of that I'm not surprised reading and seeing people don't AoE during pull mobs and being ignorant.
I blame SE for their ignorance, not them.
It took me 8 month before someone told me where to look to improve my gameplay and I was like "why the game doesnt teach you that"?
So it can be more user friendly and bring more subs?
User friendly doesn't mean you should know nothing, that's keeping ppl ingnorant.
User friendly means an UI that's tells you everything you have to know.
It means having a system that guide you hand by hand through out everything.
XIV is not user friendly.
FFXIV has a Casual Toxicity brought and enforced from the company itself and I will not surprise if it will end up in the same manner another award winning MMO did.
You can change the direction in which you stretch the wire, but the result will be the same.
That's the Final Fantasy XIV problem.