New ways to monetize the game through customization.

[HanWenqing]

so wikipedia says a bit more "In November, it was reported that Battlefield V sold fewer than half the physical copies that Battlefield 1 did upon its launch during the same period of time.[43] The game sold 7.3 million copies by the end of 2018. On February 5, 2019, EA's CEO Andrew Wilson announced that the game ultimately failed to meet sales expectations, blaming the game's marketing as well as their focus on developing a single-player campaign instead of a battle royale mode, a genre which had gained recent widespread popularity. Wilson also highlighted Battlefield V's long development cycle, and release in a month of strong competition. EA's stock prices also faced its worst drop in more than a decade during its third quarter of the fiscal year, declining by around 18 percent, which EA attributed in part to the poor sales of the game"

I just checked their stock price at it hasn't still fully recovered from when BFV was released even with the boom to the video game industry that was COVID. so I think in real term it did more harm than good to EA

Between the development and the winnings the game has made profits

So yes, in the eyes of the shareholder pigs and the big fish, it's a failure, but personally, I don't care, I base it on the cost of the development and the profits

Battlefield 5 Took Roughly $3 Million To Make

You have to understand that a success for them is a game that brings a lot of money to pigs who have never worked on the development of the game

It's the same everywhere, a game doesn't cost that much to develop and it's those who work the most who get the crumbs

[Mosha]

Between the development and the winnings the game has made profits

What about the costs of Marketing, distribution and printing, paying royalties to online storefronts and anti-cheats?
there is more to the cost of a game than just developing the said product.

[HanWenqing]

What about the costs of Marketing, distribution and printing, paying royalties to online storefronts and anti-cheats?
there is more to the cost of a game than just developing the said product.

With the cost of buying a game in this day and age, I can assure you that they are making golden balls

Also lots of people buy it in digital version

The game is selling even now, so they are still making money