Quote Originally Posted by Silverbane View Post
Anyone who equates Gamestop marketing FFXIV as having "a new residential district" to being a promise from SE that players will be provided with a detached house has, at best, some serious English comprehension issues. And at worst ... well, let's just send them our thoughts and prayers, shall we?
GameStop doesn't create the advertisements. SquareEnix creates and sends to GameStop and others ("retailers") who then then distribute them. SquareEnix increases their reach with the retailer's customers and those retailers get the advertising dollars SquareEnix sent their way to promote their advertisements.