No trailer at E3 LOL @ SE

[viion]

they know what is best for their game, not us.
trailer will come, looking forward to it.
keep it up se, you deserve it, this game is HQ+3.

I'd believe that if there wasnt a BETA and a 1.0, where not only did they not listen to us, it blew up in their face.

[Morningstar]

This is just like the original release all over again. A few months before release and they don't have ANY game play footage that they can show us.

[T_Partisian]

E3 is a big old spectacle, but not nearly as crucial as it was. Dissemination of information is a hundred times faster than back in E3's hayday. They could release the trailer on the backend of never, and it would still be all over the internet within an hour.

You may remember FFXIV was originally announced at E3 (with just a trailer) to ... lukewarm reception. Another said it better, E3 is not the stage for MMOs and, whilst it is strange that they're pulling the trailer (when it's finished and everything), I genuinely don't feel it's the end of the world.

What will happen will happen. There will be some information on FFXIV from E3, that much is certain. How much, we don't know; speculation is fruitless, argument even moreso.

But then again, without all the argument, where would we be?

[Victor]

This is just like the original release all over again. A few months before release and they don't have ANY game play footage that they can show us.

I've been having the same thought, it's eerily similar.

[Colino]

Remember when people were saying the letter was taking long because they were getting ready for E3?

lol

[Dragonheart]

Remember when people were saying the letter was taking long because they were getting ready for E3?

lol

infact... lol.

[Lurex]

but yeah, they are waiting for the big info til its ALL ready, not just tiny bits here and there

Why is it not ready? hasn't there been plenty of time and planning allowed for this?

[Sephrick]

A burst of media is an absolutely horrid way to handle promotion of anything.

The best way to promote anything is regular media saturation.

Whether they release a Web site after E3 or not, so what? Without new visiuals what more will it be than www.finalfantasyxiv.com with a face lift?

The point of showing a trailer at E3, CGI or otherwise, is that it's a talking point. And something for those interested to revisit.

From there companies need to regularly release nuggets of information interesting enough for journalists to report on.

So instead of "trickling" the information and staying in the public conscience, they're going for a flash-in-the-pan approach when PR will be ramping up for the Fall release schedule.

SE needs to answer the question: Why should I buy your game instead of that other one I was going to?

This late summer/fall will see the release of Dark Souls (PC Edition), Transformers: Fall of Cybertron, New Super Mario Brothers 2, Far Cry 3, Borderlands 2, Dead or Alive 5, Resident Evil 6, BioShock Infinite, Assassins Creed III, LittleBig Planet Karting, Halo 4, Sleeping Dogs, Call of Duty: Black Ops 2 and Guild Wars 2.

That's not counting things announced at E3 ([speculation] Grand Theft Auto V and God of War: Ascension release dates[/speculation]) . It may not seem like a lot, but each of those are a $60 commitment that a gamer will have decided upon around the time of E3 when they plunked down their cash for a preorder.

My biggest fear is that August will be too late. By then, potential players will have been hyped by E3 for other games and have their minds made up on what they're spending their money on in the Fall.

The point of E3 is getting face time. It's when you release that trailer that makes people go to that newly released Web site that makes them follow the bread crumb trailer of information that leads them to making a purchase in the Fall/Q1NY.

Releasing a Web site without that initial E3 buzz seems like a head-scratcher for someone who deals with marketing on a regular basis.

A late summer burst will not be enough when going up against the Fall AAA title season.

Suddenly, liking a game makes you a white knight...

There a difference from liking the game, and blindly apologizing for everything SE does. Especially when people are frustrated due to a strained relationship between SE and their fans and a track record for saying on thing and doing the opposite.

ok so seriously u think a trailer would show us Gameplay etc etc etc etc? for the love of god look at XIV opening it has nothing to do with the game lol

v2.0 is releasing this Fall. This was their moment to show all those neysayers that the impossible was possible.

For most people (i.e., those not paying a subscription) XIV is that game that got an average 4.5/10 back in 2010. It's not even on their radar.

I think people's worst fear was that it would be just a CGI thing. This is why there's such a reaction to it being reduced to "a Web site after E3."

A flood of information is 100 times better then some dinky trailer, at least then you can take the time to read everything about it. Are you honestly saying that you prefer it when a game company releases a trailer on a game and then makes you wait months til they actually put up a site with the information?

A flood of info is the worst way to promote something. "Some dinky trailer" isn't the way to do anything either.

What SE needed was a "before and after" trailer.

Ever hear the phrase "slow and steady wins the race"? The public needs to be constantly reminded your product is coming.

Word of mouth, is actually more powerful then any media could bring.. 1 person leads to another person etc etc.. in due time Millions of people will know about it..If they don't do it at E3 so what? Word of Mouth Spreads like fire..

Not if you don't start the fire in the first place. In order for anything to "go viral" there has to be something to pass around. A trailer from E3 would have been just that thing.

That's the point of trickling information and visuals. It gets tweeted/liked/shared/emailed yada yada and over time it seems to be all anyone has been talking about.

But if you wait and do it all at once, people will only tweet/like/share/email yada yada once. If your marketing campaign is a flash-in-the-pan style, so too will be the response to it.

I say again SHOW ME PROOF and I will believe you, tell me what a CGI trailer that has nothing to do with the game will do for the game, but gameplay (they have a working client in Tokyo, and just need to take it over) will do wonders for 2.0. Tell me what a CGI trailer will do for the game except make people say "oh look there trying to hype thier dead game"

People are disappointed because E3 is a moment to do more than that. The trailer -- which absolutely needs to be at E3 and more than behind SE's infamous closed doors -- should be of gameplay. As I said, before and after. Show footage of v1.0 circa 2010 then v2.0 then finish it with the CGI hype junk.

The ultimate point of E3 is to allocate as many preorders as possible. Companies go there to sell games, and releasing a Web site without announcing that to the public after people have stopped caring about the event will be disastrous in the long run.

[Babydoll]

Are people really trying to justify their lack of stuff at E3? E3 is timed during summer...it is video game companies chance to hype up their game and get people interested in it before fall (when most people buy holiday games and stay inside)

By then not as many people are going to care or go out of their way to care and be that interested in it. Sure it will have people still but not as many as they could have if they did it right and got their crap together for E3.

Not having a trailer is a dumb move..it is like going to Comic Con to show off a new movie and then having no trailer..just some photos and talk about it. No one really cares >.> Marketing is all about the hype (See apple, not apple fan myself but yea)

Maybe Microsoft should do that with the next Halo. Instead of a trailer lets just talk about the game at E3: Umm you get guns, you shoot stuff, you get to go in new zones...yeaaah thrilling. It is fine for companies to do that that don't have much to show and the release is far off..but this release is very close. How disappointing.

[Fuma-Kotaro]

Cant believe i had to actually had to log to post this...but it seems no one has touched on this point.

For those stating TGS, Gamescon, etc are the ideal place to release any MMO based info...You are right.

IF SE were not banking on the PS3 community breathing life back into this game. How quickly ppl forget how many XI players were actually on a console...myself included.

Now as far as i have seen (here in the US at least) ...E3 is "IT" most have no clue any other events exist threw the year. No im not talking about ppl that live on the net and read every detail as soon as it drops. Im talking normal everyday gamers.

While it im sure there will be some lvl of presence at E3 ...not pouring resources into it ...Is a failure . This is not a PC only game guys...Wake up.

CG trailer or not SE needed to show this game at E3 in a big way for the console market. Even more so because of the games expected release window. This is when consoles get AAA games one after another. Reality check SE is fucking up again.