Yeah, I said it already on multiple occasions, but I wanted to elaborate a bit more.
First of all, let's talk a bit about the past.
White Mage, during the transition from HW to SB, unfortunately, didn't receive much. It had it's mana sorta fixed with Thin Air, a Secret of the Lily (No clue what's that about still to this day, I'm afraid). A few removals as well (RIP Shroud of Saints and Aero), and its overall rotation didn't improve too much. Less dot uptime, more nuke spam. However, in my opinion, it got 2, pretty significant things.
A new PC animation for WHM casts. Its first half was first introduced with Holy in ARR, then was used for Aeroga during HW.
and, more importantly, Stone IV.
Until then, the WHM casting animations that you would often interact with were either the exact same. Cure, Stone, Aero, Esuna, Protect casts.. all the same. Sure, the way you send away the spell was different, but it was very, very samey.
But now, you got a rather active animation specific to your nuke filler. Hands moving towards your target with strengh. Refreshingly straightforward animation for a powerful spell. Stone IV is impactful. Very, even, compared to the other ones. Huge flat slab of stone crushed to dust. Cracks on the floor. Crushing sound, like you broke stone off the enemy's back. Dust particles. Very memorable when you get to cast it. The best spell feedback from WHM, imo, still to this day.
Now, let's compare it to what followed it.
Glare, and Glare III.
They use the same PC animations, however the spells effects are moved from Stone to Light.
The sound design is very different however. Rather than a crush, it emits a twinkling, swift sound. It fits the Light element yes, however.. it doesn't match with the PC animation at that much. The cast animation is meant to be impactful, for an equally impactful spell being thrown. Yet.. it's just light. It's literally just pretty lights. I thought it was a shield cast at first, but no. It's a nuke. The sound is very faint, the animation is nothing special, and basically no feedback. No weight coming from the animation. How is this stronger than the spell that came before? Conveniently, no lore explaination either. You do light now, deal with it. I'll say this though, I don't believe the element is the issue here. It's how it's used in conjunction with the animations for WHM.
"Okay Doragan. Twinkle lights bad. Big stone goes boom good. Did you really need to make a thread for a single spell?"
The important part is that this is the effect and spell that you're going to see and cast, like 95% of the time. That wasn't so much the case in SB when Stone IV was introduced, even if it was a huge amount of time, you still had variety. You had Aero II and Aero III to keep up. But for the amount of time you had to press that wretched button, it was very satisfying to use for what it was. Now, not only there's a clear disconnect with the animation, the effect, the theme and the SFX used, but it just isn't as satisfying as the spells that came before. It wouldn't be so much of a problem if we didn't have to press that damn Glare button all the time.
"But it's just an animation though? Your rotation won't change if they change it!"
Yes. That's very true, but it's an animation that you get to see 95% of the time. If the animation is more satisfying to use, if it feels better to use, and if you get some meaty feedback from it, you will feel more engaged with the action.
I've said it a lot before, but how an action feels to use is almost as important as what the action does in itself. If it feels bad, it could deal 7000 potency, I still wouldn't be happy about it at all. It's an MMORPG, not a real time action one.. we are bound to press buttons a lot. If those buttons feel bad, or in this case, the singular one feels bad, the whole thing is even worse. My prime objective is having skills and spells that feel good to use, especially if you're going to force me to press it over and over and over. If it feels bad to use, PLUS it isn't too fun to begin with... hell yeah I'm gonna say something about it.
Yes, WHM rotation is a balance problem. There is no denying that from me.
However, I don't believe that this current ordeal has to feel as bad as it currently does right now.
"Again, it's just an effect.. it's not that important"
I believe it is. Remember when EW was released, the reaction to Broil IV was? People thought it sounded really weird. Some players even thought it sounded like a lalafell in the background. I really didn't enjoy it, and it impacted me whenever i went to do a duty for the story. It was important back then, and it is important whenever I use this spell, which is practically all the time. It's not just a gameplay issue for WHM -- it's a complete design issue, from gameplay to visuals, to sound design and its overall feedback. A complete package that you get to experience whenever you pick up that job. And I would say, it's maybe even worse in PvP because you need to get more feedback than PvE, imo.
My personal suggestion? Light and white magic has shown that it can be just as oppressive as any other element. Give me some of that ShB's soul cracking sound effect. Overwhelm your enemy with light. Let me cast a freaking light pillar. Shatter their soul in crystalline cracks. Give me some Light Rampant feedback. Let me feel that enemy aether freaking break within my grasp.
No twinkling. Brute force that stuff. Show me some power goddammit.
NB: Stone IV and Glare footage are from https://www.youtube.com/watch?v=BX6adKlGXNc