Personally, I've set the privacy settings on it to "No One" and I'm completely ignoring the feature because I see no meaningful use for it. To me, it seems like a glorifed search info box with a customisable portrait and a handful of backgrounds. It's up there with things like /gpose for me in that it's probably a decent QoL feature for a select group of players - RPers and such - and if they like it, more power to them. That's my two cents on it.