Why do long time players play the game so differently?

[Nethereal]

There have been quiet a few, unironically.

There was the 2012 to 2014 era for Mists of Pandaria which, between pandas as a playable race and the long content drought at the end of the last patch which lasted 14 months, created a slow loss of players but we are talking going from like 8 million to 6.4 million players.

Then there was the 2014 to 2016 era one known was Warlords of Draenor, which the only things you could really praise was the dungeons and raiding experience, everything else was barebones. The playerbase briefly shot up from 6.4 million to 10 million players and then the following month lost about as many players, then kept sinking down till it went below 5 million in which Blizzard stopped posting the sub count. Take with a grain of salt from mmo-population, but it dipped well below 1 million. So fastforward for WoW, with Shadowlands, a similar trend happened based on its peaks and valleys and ravines for player count, but it also featured a long content drought from its 9.0 to its 9.1 patch.

I always found that to be such a funny situation.

Blizzard with 10-13 million active subscribers: We're better than you, believe it.
Blizzard below 5 million active subscribers and still decreasing: We don't feel like active subscriber count properly portrays the successfulness of our games.