World of Warcraft died because the developers only catered to casuals and world prog

[hagare]

The game itself, however, never presented the lore in a very good way, but it was enough to build a sense of almost unrivaled mystery and fascination.

That's an understatement. WoW players have been blindsided finding out that Sylvannas has a brother lmao.
Kind of the consequence of having the lore from outside materials.