Quinn hating on the game.

[Kaurhz]

He's still most popular person on youtube though raking in over tens of millions a year

I'm not sure you're even reading. The proverb "No such thing as bad publicity" wrests on the simple fact of the matter that what you say or do is without consequence. Traditionally people would say or do what they want, sure it would get a bad rep, but it was otherwise inconsequential to everything else. However, cancel culture and how rampant it is now has led to bad publicity now coming with its own set of consequences.

Whether he still is or isn't the most prominent streamer in the world is irrelevant. The fact remains that he was cut from his YouTube red program as a result of his antisemitic comments. This is by definition cancel culture.

It's a very difficult feat to put people in a position where they withdraw personal support from a person. Professional support is however an entirely different issue. Streamers and YouTubers have lost brand deals and shows with partners from the publicity they've received. Hence why the proverb no longer applies.