Originality. I.E. Not everything should be copy pasta. (Zones + NPCS).

I hate how 99% of NPC's are completely the same. (I.E You can look exactly the same as them if you customize your character as such)

Grand Company Leaders + Ifrit NPC were a huge success in the right direction.

Huge lack of dynamic architecture compared to previous final fantasies.

I have massive expectations with zone redesign in 2.0.