It's fairly simple really, and the developers already answered this long ago.
Their choice was between allowing gear swaps or not. The simple difference in this choice was in when the decision of what gear to use should be made. The developers already stated they wanted this choice to be made before the battle.
Personally, I do not see gear swap macros as a viable game mechanic. If this was FFXI, where combat was necessarily simple and required very little input or movement, then I could see there being a place for gear swap macros. However, this is FFXIV, where the pace of battle is significantly faster and requires far more inputs from the player. There eventually comes a limit to what a human can possibly macro; so, with every increase in inputs, we eventually get closer to a point where we will no longer be able to add battle mechanics. Implementing Gear swaps eventually comes at a cost to the faster paced battles. Battles like Ifrit probably have to be adjusted.
I also wonder whether gear swaps are even worth the time it takes to switch the gear back and forth. Would you really be able to get any gains at all?



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