This game is definatelly tailored to casual players. I only play 4 days a week 7-11 PM, sometimes in weekends, and i still have yet to defeat some of the new content.
I am getting at it slowly, but I find that this game has plenty to do, for a casual player that is. People that play a lot more go through new content in a week or so.. defeating it all as it comes up.

This sucks since you need to constantly repeat to get your gear. Since Ifrit was introduced I have 150 kills or so and still don't have all weapons.

I don't think SE can fix or will ever fix this. Some people will constantly stay ahead of the curve and never be pleased.

I suggest until they find the magic fix, play something else on the side. (here is hoping they will introduce some roaming dragons)