A Dying Genre that cannot seem to get rid of old and now unsuccesfull conventions, like: Everything has to have grind.
The focus of most games (this included) seem to be to make content last as long as possible by inflating time sinks or placing arbitrary time windows to limit progress. For a player base that mostly don't have endless time (let's not talk about game design for whales and neets...) this is just awfully bad.

XIV might be the better MMORPG, but in the grand scope of things, is like being first in the special classroom...