When will NA get more shards?

[Nomuno]

Because the new player is potentially more money, while the old player is already established money. The old player can play their old character(s) as much as they like. A new customer needs to be slightly catered to so that they can even have the chance to "stick". The old player knows if they like the game or not, the new player needs a positive experience to encourage them to stick around.

This person gets it. We WANT more people to play this game. We WANT them to stick around