No, not really. There is one group of Players who are important for them: "People who have not played the Game till now.".
Does it feel like their big focus are the Players they have in the Game at the moment? Not really from my View.
Over the Years, they have canceled every Fan Gathering around conventions. They reduced the Numbers of T Shirts for Players on the Conventions. It is pretty unlikely that a Person who never played it, beats a Primal playing the Game for the forst time.
But they throw more stuff around to get new Players into the Game.
And this whole thing is a vicious circle running into a pit of fire.
They strech for new Players, while losing old and this costs them Money, so they need so spend more of the money for more advertisement to attract new Players.
The budget missing makes is harder to make new things for the Game, which makes old Players leave.
This forces them to strech even more with even more Advertisement for the Game, to find new Players and again, this Budget is missing for the Game and makes again old Players leave...which brings them back to streching even more and more and more and more...like a vicious circle.
And at the moment, they feel like this works great, but it only works, because so many people leave WoW and jump onto the other AAA Publisher MMO.
And this is the Devil behind Companies and Investors thinking, that there is an limitless growth in this Industry and a Game/Company needs to grow every Year.
But the Number of humans on this Planet is not limitless and the Number of people who play games is not limitless and the same goes for Money.
And this is one of the reasons, why gaming is killing itself today. If you have all the money, there is no more Money to make.
But this is a different topic. ^^


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