Now, don't get me wrong, I'm happy we're getting an influx of players here from another MMO. More players is always a good thing, especially now that a new expansion is just over the horizon. But for someone who has played WoW for all of two hours and then quit, I'm curious what is causing the exodus. Some of the terms I've seen thrown here and there are pretty unfamiliar to me. I know this expansion, BfA has a lot to do with it - but that's about all that I really understand.

Would somebody mind explaining it? And if this helps to serve as a PSA to our own devs about pitfalls to avoid, all the better.