- One character that can swap to any job, making ALTs completely optional;
- Leveling up is not a main focus and does not need to take months to hit maximum level cap;
- Gear progression does not take long compared to some games' months, or even, year, long progression (this is especially refreshing as an adult with responsibilities and a 60 hour work week);
- Gear progression is reset with every new expansion or raid tier release (again, goes great if you have adult responsibilities that massively constrict your time)
- Content is created with the idea of needing only 8 people at most; compared to the last MMO I played, where a guild of 30+ were required for some fights;
- "Crafted" gear is a step below raid gear; compared to another MMO I played before FFXIV that required you to get a fragment from this boss, another from another, a few dozen rare drops from common enemies to make raid-tier like gear, but required a certain proficiency in a select crafting profession;
- The story and importance placed on lore;
- Absolutely the music;
- Cash shop is vanity, level boost and story skip with no impact on the game.



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