People feel passionate about something, lets remove the reason to be passionate and stick them with some random shit they don't want rather than what they want.
I really want to know why people are "passionate" about server names. The name of a server means absolutely nothing and has no effect on gameplay. The only effect it has on anything is popular names get picked more and then you end up with an overpopulated server. Or maybe you didn't know that Bahamut and Odin in FFXI were closed to character creation for nearly a year because those worlds were overcrowded?

It boggles my mind why people get so emotional about server names.