What's the point of reporting cheating if SE doesn't even look into it?

[Nixxe]

Unless you can provide proof that he is actually botting, the player in question is not cheating. Certainly being amoral, but not cheating.

There's no rules against:
- undercutting
- have multiple ALTs to gain retainer access
- have poorly geared ALTs
- be online 24/7
- a single player owning a mansion
- having ALTs in another FC, different from the main character
- wanting to craft and pay little attention to anything else

What is against the rules:
- automation

You'd need to file a report attacking the automation with proof of automation. Having something like a video of the crafter literally crafting a full 24 hours might be a good indication of actual automation, especially if this happens multiple days in a row (because there are days even I've marathoned play up over 24 hours).

Without proof, you're just leading GMs on a wild goose chase. Even if you have the player in question, actually combing logs for "proof of cheating" is a massive endeavor (coming from someone who has done this). You need concise information. Without this, it probably gets thrown into a "not enough information" pile. That's usually the #1 reason reports don't get looked into. This is not something unique to SE, either - this is pretty universal for all MMOs.

Also note, I'm not arguing against your observations. I'm just giving you the business take of the issue.

What kind of game would make players prove someone is botting? Without a statement from that person (which could be explained away by saying they lied anyway), there's very little a player could do to prove it. In most games, you simply report the person and then the company investigates it in some fashion. Blizzard, for instance, absolutely will launch their own review of the player to see if they can detect botting, though they may not punish them right away, as they prefer to punish botting in waves in order to catch as many people as possible.