Feedback on patch trailers

[Talraen]

I think trailers should convey all information shown in a live letter, the whole point of a trailer is to generate hype for those who are currently playing and to showcase information to those who aren't, so you wouldn't need to watch the live letter to know what's coming

I have to disagree on both points. The live letter is hours long, I don't want my trailer to be! But as far as generating hype, why generate hype for current players a week before the patch hits? They're going to play it regardless if they're subscribed at that point. A trailer can gain more targeting former players and even non-players. Heavensward trailers were cool for former players, but Stormblood trailers are the first set where I've seriously considered sending them to friends who don't play the game at all. Plus, even as a current player, I get way more hyped for a cool trailer than an information dump. I love the new style.

[Shallot_Liltian]

I prefer it this way honestly. I hate going through new content with a checklist in my mind going "Ah, yup, saw that, saw that, and that."

It's sort of like movie trailers that spoil all the funny or important parts of the film before it's even out in theaters. A little sample like this is perfect.