The thing is, I don't think the general population even WANT to improve. I've seen my fair share of people boot up something like Bloodborne and just go "Nope, too hard. Not for me." despite people trying to offer advice. And it's not even like Fromsoft games are unknown for being challenging.

Remember that the devs here had to make changes to Heavy Thrust because people couldn't keep it up. That's just one button that gives free damage. I'd be worried if the people that can't handle that are then expected to do 2.x level fights as standard. Sure the average skill level will increase, but at the cost of player numbers. And like it or not, more players trumps more skill for the life of the game.