Unfortunately, I cannot recommend what helps me in these times. My perception of queue times was formed around some 60-90 minute nonsense in WoW during its Wrath and Cataclysm expansions. It sucks, but compared to that, 20 minutes pretty much whizzes by, in a game like this with so much side crap to do. But for 14 I will echo the hunts/beast tribes recommendation, that usually gets me through a couple of queues before I'm done. Gathering for Grand company seals is a pretty good time waster too, if you focus on getting HQ's.