SE: if it aint broke, dont fix it (War)

[TouchandFeel]

Taru. Lala. Their evil cannot be hidden no matter what name they choose to wear.

I don't think they are trying to hide it at all or at least are hiding it in plain sight.

Lalafell

fell
adjective
Definition of fell
1 a : fierce, cruel, terrible
b : sinister, malevolent a fell purpose
c : very destructive : deadly a fell disease

It is there for all to see.