Not going to argue over what she be worked on or not.

If something isn't getting played then it is for 3 reasons.
1.Not accessible enough
2.Not fun enough
3.Not rewarding enough

So no matter what it is applied to, a job, a raid, crafting. It is likely not ticking off the 3 boxes and therefore is not getting played a whole lot.

Revise the how not the what necessarily.