Who else is bored? Same Content and Formula...Was SB a waste of money?

[Berethos]

players on Twitch.

Not sure this is a great metric, for a couple of reasons.

Some of the post-launch streams in the first month were sponsored streams (even for some that already actively play the game), which means there were more streams to be watched. Viewership at the start of a game or expansion tends to be at its highest, especially as the viewers watch to see the initial experiences or reactions. Once both of those begin to taper off and the FFXIV stream returns a more general day to day activity, viewership is absolutely going to drop off...

And this has nothing to do with whether the game has too little or too much content.

Throw in that some streamers that do FFXIV also stream other games, and once the expansion rush is over they tend to pick up with those more, and you have the far more likely reason behind the viewer drop off than the game doing the "same old same old."